Clicky

  • Login
  • Register
  • Submit Your Content
  • Contact Us
Monday, August 18, 2025
World Tribune
No Result
View All Result
  • Home
  • News
  • Business
  • Technology
  • Sports
  • Health
  • Food
Submit
  • Home
  • News
  • Business
  • Technology
  • Sports
  • Health
  • Food
No Result
View All Result
World Tribune
No Result
View All Result

Food Exec Brief: Consumer Trust Plummets, USDA Launches Safety Overhaul, and Mars Commits $2B

August 1, 2025
in Food
Reading Time: 5 mins read
A A
Food Exec Brief: Consumer Trust Plummets, USDA Launches Safety Overhaul, and Mars Commits B
0
SHARES
ShareShareShareShareShare

READ ALSO

Food Exec Brief: M&A Uncertainty, AI Vision ROI, and the Reformulation Revenue Driver

Navigating Constant Packaging Changes Amidst Today’s Dynamic CPG Market

Food Exec Brief: Consumer Trust Plummets, USDA Launches Safety Overhaul, and Mars Commits B
Startup business people group meeting, Young creative coworkers team working and discussing new plan project in office, entrepreneurs, brainstorming, Teamwork, professional business team.

Welcome to this week’s Food Exec Brief, a roundup of the most important news shaping food and beverage manufacturing, from M&A moves and regulatory shifts to tech innovation and sustainability trends.

Key takeaways:

  • 📉 Consumer trust crisis: U.S. food safety confidence hits 13-year low at 55%, with consumers citing profit-over-safety concerns and frequent recalls as primary drivers of mistrust.
  • ⚖️ Regulatory response: USDA launches 5-part safety plan with enhanced testing and inspector training, while federal agencies seek to define “ultra-processed foods” amid rising health concerns.
  • 💰 Manufacturing investment: Mars commits $2B through 2026 as U.S. food sector attracts $15.3B in capital, despite tariff and labor challenges threatening future growth.
  • 🤖 Technology evolution: Agentic AI emerges as next breakthrough for food operations, while global recalls surge due to complex supply chains and labeling errors.

📉 Consumer trust and food safety concerns

Consumer confidence in U.S. food safety reaches critical lows as recalls surge and trust erodes across all demographics.

Consumer confidence in U.S. food safety hits 13-year low

Only 55% of Americans express confidence in U.S. food safety in 2025, down from 62% in 2024 and 70% in 2023, according to the International Food Information Council’s annual survey. The decline spans all demographics, led by Gen Z (down 10%). Primary concerns include believing profit is prioritized over safety (59%) and insufficient government regulation (46%). Foodborne illness from bacteria now tops consumer worries at 50%.

Learn more.

Global food recalls surge to record levels

Food recalls reached record highs in 2024, with Canada and the U.S. experiencing 300 incidents costing an estimated $1.92 billion in direct expenses. Prepared foods and confectionery topped recall charts globally, with dairy recalls surging to nearly 400 products withdrawn in Q1 2025 alone. Labeling errors accounted for 45% of U.S. cases, highlighting operational rather than safety failures.

Learn more.


⚖️ Regulatory and policy

Government agencies launch comprehensive safety initiatives while seeking clarity on ultra-processed food definitions.

USDA unveils 5-part food safety enhancement plan

Secretary Brooke Rollins announced a comprehensive safety plan featuring enhanced microbiological testing (200% increase in Listeria samples), expanded inspector training and tools, and strengthened state partnerships. USDA is also developing “more effective approaches” to address Salmonella in poultry through stakeholder engagement and increased enforcement actions for systemic issues.

Learn more.

Federal agencies seek ultra-processed food definition

HHS, FDA, and USDA launched a joint Request for Information to establish the first federally recognized definition for ultra-processed foods. With an estimated 70% of packaged U.S. products considered ultra-processed and children consuming over 60% of calories from such foods, the initiative supports the “Make Our Children Healthy Again” assessment linking ultra-processed consumption to chronic disease.

Learn more.

Food safety strategies focus on hygienic design

Industry experts emphasize five critical strategies: strengthening HACCP systems with hygienic equipment design, prioritizing workforce training grounded in global standards, enforcing equipment-specific sanitation SOPs, tightening supplier controls, and utilizing digital compliance monitoring. The approach addresses 94% of processing plants that rely on integrated safety systems.

Learn more.


💰 Manufacturing investment and market dynamics

Major investments continue despite mounting challenges from tariffs and labor constraints.

Mars announces $2B U.S. manufacturing commitment

Mars, Inc. plans to invest $2 billion in U.S. manufacturing through 2026, building on $6 billion invested over the past five years. The commitment includes a new $240 million Nature’s Bakery facility in Utah creating 230 jobs and a $450 million Royal Canin facility in Ohio. With 94% of Mars products sold in the U.S. produced domestically, the company employs over 70,000 associates across 49 states.

Learn more.

U.S. food manufacturing sees $15.3B investment surge

The sector attracted 154 new projects from 2023-2024, generating $15.3 billion in capital investment and 23,000 new jobs. Dairy products led with $3.3 billion (22% of total), followed by fruits/vegetables/specialty foods at $2.5 billion. However, tariffs and labor challenges threaten growth, with food manufacturing relying heavily on immigrant labor (12.7% of agricultural workers undocumented).

Learn more.


🤖 Technology and innovation

Agentic AI emerges as transformative technology while digital solutions address operational challenges.

Agentic AI becomes food industry’s next breakthrough

Walmart leads the charge with four “super agents” powered by agentic AI for shoppers, employees, suppliers, and sellers. Unlike traditional chatbots, agentic AI makes autonomous decisions and performs tasks independently. Food industry applications include managing dietary preferences, real-time inventory reordering, and reducing order errors by nearly 50%. 

Learn more.


The Food Exec Brief provides weekly insights for food and beverage manufacturing leaders and publishes every Friday. Want to get essential food industry news delivered to your inbox? Sign up for our weekly and daily newsletters.

Supplier Catalog - Software - Alithya

Credit: Source link

ShareTweetSendSharePin
Previous Post

The HORI Piranha Plant camera for Switch 2 drops to $40

Next Post

U.S. added just 73,000 jobs, prior months revised much lower

Related Posts

Food Exec Brief: M&A Uncertainty, AI Vision ROI, and the Reformulation Revenue Driver
Food

Food Exec Brief: M&A Uncertainty, AI Vision ROI, and the Reformulation Revenue Driver

August 15, 2025
Navigating Constant Packaging Changes Amidst Today’s Dynamic CPG Market
Food

Navigating Constant Packaging Changes Amidst Today’s Dynamic CPG Market

August 15, 2025
Seeing is Saving: How AI-Based Vision Inspection Boosts ROI
Food

Seeing is Saving: How AI-Based Vision Inspection Boosts ROI

August 13, 2025
Egg Prices Crack, Falling 3.9% in July: CPI Report
Food

Egg Prices Crack, Falling 3.9% in July: CPI Report

August 12, 2025
How Generative AI Is Fueling the Food and Beverage Production Line to Build Smarter Systems, Stronger Teams
Food

How Generative AI Is Fueling the Food and Beverage Production Line to Build Smarter Systems, Stronger Teams

August 12, 2025
Four Strategic Levers for Thinking Beyond Compliance
Food

Four Strategic Levers for Thinking Beyond Compliance

August 8, 2025
Next Post
U.S. added just 73,000 jobs, prior months revised much lower

U.S. added just 73,000 jobs, prior months revised much lower

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

What's New Here!

Bill Belichick, UNC docuseries headed to Hulu after ‘Hard Knocks’ failure

Bill Belichick, UNC docuseries headed to Hulu after ‘Hard Knocks’ failure

July 19, 2025
Elizabeth Warren warns Trump tariffs make U.S. seem unreliable to trade partners

Elizabeth Warren warns Trump tariffs make U.S. seem unreliable to trade partners

July 19, 2025
Why India’s rich are leaving

Why India’s rich are leaving

July 25, 2025
Kennedy Burke to miss several weeks in latest Liberty injury

Kennedy Burke to miss several weeks in latest Liberty injury

July 30, 2025
St. James-Smithtown Little League pounds Rhode Island to reach Metro tourney semifinals

St. James-Smithtown Little League pounds Rhode Island to reach Metro tourney semifinals

August 3, 2025
For the first time ever, all major casinos on the Las Vegas strip are unionized

For the first time ever, all major casinos on the Las Vegas strip are unionized

August 4, 2025
Micah Parsons’ agent gives rare look at tense Cowboys negotiations

Micah Parsons’ agent gives rare look at tense Cowboys negotiations

August 7, 2025

About

World Tribune is an online news portal that shares the latest news on world, business, health, tech, sports, and related topics.

Follow us

Recent Posts

  • OpenAI’s Sam Altman says AI market is in a bubble
  • Rob Manfred hints at geographic realignment in MLB — what would spur it on
  • Vikings’ male cheerleaders hit back in post after fan backlash
  • Scottie Scheffler holes 82-foot chip shot at BMW Championship

Newslatter

Loading
  • Submit Your Content
  • Contact Us
  • Privacy Policy
  • Terms of Use
  • DMCA

© 2024 World Tribune - All Rights Reserved!

No Result
View All Result
  • Home
  • News
  • Business
  • Technology
  • Sports
  • Health
  • Food

© 2024 World Tribune - All Rights Reserved!

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In